Past Project for inspiration – #imaPiece Jigsaw

14 Apr Past Project for inspiration – #imaPiece Jigsaw

The Jigsaw Project saw UK craftivists create a giant jigsaw puzzle art installation with over 800 pieces hand-embroidered with provocative messages asking us all to be a piece of the solution to world hunger in support of Save The Children’s Race Against Hunger campaign. Craftivist were also encouraged to stitch a jigsaw piece to give to their local MP to show their support for the campaign make a jigsaw piece for themselves to keep as a reminder to be a piece of the solution.  The campaign was launched on World Food Day 2012 and finished March 2013 as part of the lead up to 2013 when the UK hosted the G8 Presidency. The campaign was our offering as part of the  IF campaign – a coalition of over 100 campaigning organisations.

Save The Children/Craftivist Installation evening at The Peoples History Museum Manchester.


Crafters across the UK were involved including craftSTARS photographed below (left to right) Deadly KnitshadeMr X Stitch, Sarah Corbett of Craftivist Collective, Craft Blog UK‘s Hilary Pullen who were taken to Indonesia to see first hand the work Save the Children do abroad to tackle hunger with local partners.





Throughout the project we helped over 50 stitch-ins take place (even by nervous shy craftivists who have never set up an event before- go you!). Loads of us shared our jigsaws through social media – 2,334 tweets so far using the project’s hashtag #imapiece reaching over 7 million people, and 180 blog posts have reached over 19 million readers so far. The project has also been covered so far by 13 magazines and newspapers reaching 3.4 million readers of old-school print. Currently 103 MPs have been contacted by over 170 craftivists to engage in the Save the Children #raceagainsthunger campaign.



It was inspiring to work with craftivists whom had never seen themselves as political before but are now determined to continue campaigning with Save the Children to pressure the UK Government to continue to prioritise eradicating child malnutrition and extreme hunger. I hope this jigsaw installation continues to inspire and remind people that we can achieve incredibly beautiful things in our world when we put our minds to it and work together. This is especially important when we can see around the world and in the UK that children and families are struggling to feed themselves which can feel so upsetting to the point where it is easy to feel crippled by this global issue & just want to give up. We can’t give up! 




You can see more photos on our Flickr account. I hope that the passion craftivists have all put into this project doesn’t fade, I hope that they keep their jigsaw for themselves in a visible place for you to see every day (mind is on a kitchen cupboard!) to remind themselves to keep being pieces of the solution to world hunger & not give up striving for a more beautiful and loving world for all.  We can’t give up now- look what we’ve started!


It’s been inspiring to read the cards, letters, emails and blogs from people who say that they now see themselves as craft activists and made time whilst stitching to meditate (through the repetitive hand-stitching) on the role they can play as a global citizen in tackling world hunger.



The art installation still travels around the country to continue campaigning and provoking thought and discussion of the issues surrounding world hunger, and to remind people that they too can be a part of the solution. If you want to host the installation, need help with giving your MP the jigsaw you have made them or have any other questions please do contact


If you have found this project helpful please do $upport us to exist so we can continue to support you & other craftivists. We are a small struggling social enterprise with no external funding x

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